StepprHow much does Product Fruits cost?
Fixed monthly subscription tiered by MAU band, with three published tiers (Starter / Pro / Business) plus custom. Annual billing discounts ~25%, and the per-MAU price steps up as your MAU band increases.
Product Fruits pricing tiers
| Tier | Price | MAU / usage | What's included |
|---|---|---|---|
| Starter | $83.25/mo annual ($111/mo monthly) | 1,500 MAU (slider default) | 15 tours, 2 checklists, 3 seats, 1 language, knowledge base, NPS & surveys, feedback widget. |
| Pro | $140.25/mo annual ($187/mo monthly) | 1,500 MAU base, scales with the slider | 100 tours, unlimited checklists, segmentation, custom events, 5 languages, 10 seats. |
| Business | $280.50/mo annual ($374/mo monthly) | 1,500 MAU base, scales with the slider | Unlimited tours, 40 languages, 40 seats. |
| Custom / Enterprise | Custom quote | Custom MAU limits | Custom contract terms, SLAs, invoicing; required for large MAU volumes. |
- MAU band - price jumps as you cross 1,500 / 3,000 / 5,000+ MAU thresholds.
- Tier choice (Starter vs Pro vs Business) for tour counts, segmentation, custom events, languages and seats.
- Number of editor seats, languages, and active tours / checklists (all capped on lower tiers).
- Monthly vs annual billing (~25% penalty for paying monthly), plus AI text / voice add-ons.
- Monthly billing costs roughly 25–35% more than annual; the headline price assumes a yearly commitment.
- No hard MAU cap - exceeding your band is not auto-cut-off; service continues and a rep contacts you to upsize, so cost creep is reactive.
- Entry tier has real feature caps (limited tours, ~2 checklists, 1 language, 3 seats).
- The public price is set by an MAU slider - the headline figure only holds at the 1,500 MAU default.
Steppr starts at $29/mo for 2,500 MAU with a hard cap and no overages - public pricing, monthly billing, and a 7-day trial with no card. If you mainly need tours, checklists, and announcements rather than a full suite with surveys, a knowledge base, and analytics, it covers the core for a fraction of the price.
Product Fruits pricing FAQ
Product Fruits is priced by Monthly Active Users on a public slider. At the 1,500 MAU default, Starter is $111/month billed monthly or $83.25/month billed annually, Pro is $187/month ($140.25/month annual), and Business is $374/month ($280.50/month annual). Large volumes are custom-quoted. Annual billing saves 25%.
No permanent free plan. Product Fruits offers a 14-day free trial with no credit card; after that a paid plan is required.
No. Product Fruits uses a soft cap - if you exceed your MAU band you are not cut off or auto-charged an overage; service continues and a representative contacts you to move up a plan. That makes cost creep reactive rather than capped.
Quote-only and benchmarked figures are labelled as estimates. Both products evolve; if you spot a number that's out of date, email hello@steppr.io and we'll fix the page.