StepprLooking for a Userflow alternative?
A polished, developer-friendly no-code platform for tours, checklists, surveys, and resource centers - now operated with Beamer, on a single "Adoption Studio" plan.
Userflow is a polished, full-featured adoption platform. Since joining Beamer it sells one plan, Adoption Studio, at $400/mo (annual) or $500/mo (monthly) with 1,000 MAU included and a published per-1,000-MAU rate card above that; the old Startup and Pro tiers remain only for existing customers. Steppr undercuts it on price and billing simplicity by focusing on the tours / checklists / announcements core with a hard MAU cap.
Same primitives.
Different price floor.
Starter plan, monthly billing, hard cap. 7-day trial with no card. Annual billing offers two months free; Growth plan adds event triggers and 10,000 MAU.
Single "Adoption Studio" plan listed on the public pricing page: $500/mo month-to-month or $400/mo billed annually, with 1,000 MAU, 3 environments and unlimited seats included. Extra MAU is billed per 1,000 on a sliding rate card ($30 per 1k up to 10k, down to $10 per 1k above 500k). Legacy Startup / Pro plans continue only for existing customers.
Side-by-side
| Feature | Steppr | Userflow |
|---|---|---|
| Starting price | $29/mo (Starter, 2,500 MAU) | $400/mo annual / $500/mo monthly (Adoption Studio, 1,000 MAU) |
| Trial / commitment | 7-day trial, no card, monthly billing | 14-day trial, no card; no free plan; annual saves 20% |
| MAU model / hard cap | Hard cap - SDK pauses at the cap, no overages | No hard cap - extra MAU billed per 1,000 ($30/1k up to 10k, sliding to $10/1k) |
| Tours, checklists, tooltips | Yes | Yes - flows, checklists, tooltips, hotspots |
| Banner + modal announcements | Yes (1st-class entity, three banner placements, optional CTA, dismiss state) | Yes - banners and feature announcements |
| Resource Center launcher | Yes - tours, checklists, announcements, custom links | Yes - resource center with docs, checklists, help-center search |
| Event-based triggers | Yes (Growth+) | Yes - event / attribute targeting |
| Surveys / NPS | No (post-MVP) | Yes - NPS, scale, multiple choice, star rating, text |
| Knowledge base | No | Yes - resource center includes help-center / article search |
| Analytics | Tour & checklist analytics only | Built-in flow analytics + Amplitude / Mixpanel / Segment |
| Seats | 3 (Starter), 10 (Growth), unlimited (Scale+) | Unlimited |
| No-code authoring | Click-to-build via ?steppr_edit=true (no extension) | Polished no-code builder (Chrome extension for element picking) + JS API / SDK |
- Your budget is small - Steppr starts at $29/mo for 2,500 MAU vs Userflow's $400/mo entry with 1,000 MAU.
- You want simple month-to-month billing without paying a 25% premium over the annual rate.
- You want a hard MAU cap with no surprise overages (Userflow bills extra MAU per 1,000 as you grow).
- You only need tours, checklists, and announcements and don't need surveys, a KB, or full analytics.
- You want surveys / NPS and a built-in resource center with help-center search in one tool.
- You value a fast, highly polished no-code builder and a developer-friendly API / SDK (including a read/write MCP).
- You need analytics integrations (Amplitude, Mixpanel, Segment) and CRM sync (Salesforce, HubSpot).
- You want unlimited seats and a published MAU rate card instead of a sales negotiation as you scale.
Both products evolve; if you spot a number that's out of date, email hello@steppr.io and we'll fix the page.
Try Steppr instead of Userflow.
7-day trial. No card. Monthly billing once you pick a plan.