Looking for a Userguiding alternative?
A more affordable Appcues competitor with a strong tour builder and a per-MAU pricing model.
Userguiding is a credible mid-priced alternative if you need in-app surveys or a hosted knowledge base. Steppr undercuts them at the entry tier, ships a Resource Center launcher, has a hard MAU cap, and lets you skip the annual contract; Userguiding has surveys + KB built in.
Starter plan, monthly billing, hard cap. 7-day trial with no card. Annual billing offers two months free; Growth plan adds event triggers and 10,000 MAU.
Listed Basic tier on the public pricing page. Per-MAU pricing tiers; jumps to Pro (~$209/mo) above the Basic threshold. Annual contract for the listed prices.
Side-by-side
| Feature | Steppr | Userguiding |
|---|---|---|
| Starting price | $29/mo (Starter) | From ~$89/mo (Basic, annual) |
| Trial / commitment | 7-day trial, no card, monthly billing | Trial available, annual contract on listed pricing |
| Hard MAU cap | Yes - no overages | Tiered MAU; upgrade required when you hit a tier |
| Tours, checklists, tooltips | Yes | Yes |
| Banner + modal announcements | Yes (1st-class entity, optional CTA, dismiss state) | Banners + modals supported |
| Theme presets (per-flow) | Yes - workspace default + named presets, picked per flow | Custom CSS + brand styling |
| Event-based triggers | Yes (Growth+) | Yes |
| In-app surveys | No (post-MVP) | Yes |
| Resource Center launcher | Yes - tours, checklists, announcements, custom links | Yes - launcher + hosted knowledge base |
| Hosted knowledge base | No | Yes |
| Integrations | Webhooks (HMAC-signed), Slack, Segment in/out | Webhooks, Slack, Segment, others |
| No-code authoring | Click-to-build, no extension | Chrome extension + WYSIWYG |
- You want predictable monthly pricing with a hard cap.
- $29/mo Starter beats their entry tier and you don’t need surveys / knowledge base.
- You’d rather not commit to an annual contract.
- You want self-serve from card to live in 10 minutes.
- You need a hosted knowledge base alongside the launcher.
- In-app surveys are a must-have.
- You’re comfortable with annual billing in exchange for the broader feature set.
- You have content templates to work from and want their pre-built UI library.
Both products evolve; if you spot a number that's out of date, email hello@steppr.io and we'll fix the page.