Head to head
Userpilot vs Userflow
Both are capable onboarding tools - Userpilot suits pLG / product-led SaaS, SMB to mid-market, while Userflow suits funded PLG / product teams. Here's how they compare on pricing and features side by side - and where Steppr, a simpler option from $29/mo with a hard MAU cap, fits in.
Side-by-side
| Userpilot | Userflow | Steppr | |
|---|---|---|---|
| Entry price | $299/mo (Starter, annual) | $240/mo (annual) / $300/mo (monthly) | $29/mo (2,500 MAU) |
| Pricing model | Per-MAU, annual, tiered | MAU-banded fixed subscription | Flat tiers, hard MAU cap |
| Public pricing | Partial (Growth/Enterprise contact sales) | Yes (Startup & Pro; Enterprise custom) | Yes - every tier listed |
| Free tier | No (14-day trial) | No (14-day trial) | No (7-day trial, no card) |
| Contract | Annual (monthly costs more) | Annual for best price; monthly available | Monthly or annual |
| Surveys / NPS | Yes | Yes | No (post-MVP) |
| Knowledge base | Partial (resource center) | Yes (resource center search) | No |
| Analytics | Full product analytics (Growth+) | Yes (flow analytics + integrations) | Tour & checklist analytics |
| No-code builder | Yes (Chrome extension) | Yes (Chrome extension) + API | Yes (no extension) |
| Best for | PLG / product-led SaaS, SMB to mid-market | Funded PLG / product teams | Indie / startup SaaS |
Quote-only and benchmarked figures are labelled as estimates on each tool's pricing page. Verified June 2026.
Where each one wins
Choose Userpilot
- You want product analytics (funnels, retention, paths) unified with onboarding in one tool.
- You run a survey / NPS program and want it native alongside flows.
- You're scaling PLG and want a resource center, AI agents, and multi-channel workflows.
Choose Userflow
- You want surveys / NPS and a built-in resource center with help-center search in one tool.
- You value a fast, highly polished no-code builder and a developer-friendly API / SDK.
- You need analytics integrations (Amplitude, Mixpanel, Segment) and CRM sync (Salesforce, HubSpot).
Choose Steppr
- You want tours, checklists, and announcements - not a full suite.
- You want public, monthly pricing and a hard MAU cap with no overages.
- You want self-serve setup in minutes, no sales call or annual lock-in.
More on Userpilot
More on Userflow